Monday, 25 February 2013

MUSIC INDUSTRY – GENDER AND REPRESENTATION

Gender and representation are key ways in which to categorise the audience to make it easier to distribute the magazines to the audience required. For example, most of the rock genre is mainly male orientated, both created by men and and aimed at the male audience.
Most rock magazines we studied as a class had very little content for women and seemed to all be written and edited by men as well. This shows the dominance of the male popularity and also how more men must be interested in this specific genre.
Representation is also key in catagorising the audience as it is based on who is most likely to be a fan of this genre based on the clothes they wear, age, and the extent to which they like the magazine. For example, the male fans of kerrang could be interested in the skinny, flesh showing girls who are into rock music who will feature int he magazine, however the female fanbase could not conform to this image, but like the music anyway with the dark clothing and make up etc.

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